eLearning Course Development Pricing

eLearning Price Plans


Custom eLearning courses do not have a set cost because every course is unique in regards to its requirements, content, and the needs of the learner it serves. Here are a few factors that will help you determine the right budget for your eLearning projects.

1. eLearning Design Elements

A sound visual design will lead to an engaging module with higher retention rates. The first cost consideration that comes in to play are the design elements you would like to include in your eLearning course. Simplicity and complexity of the design elements will determine what comes out of your budget. For example, if you require a relatively simple and straightforward design, include your company’s stock images, or minimally edited graphics, the cost will be less compared to custom designed graphics or charts. A few design elements to consider are:

  • Title slide and template design – Would you use your standard company template, or do you require a new custom designed template?
  • Slide layouts – Does the content call for simple PowerPoint style layouts or custom layouts for each slide?
  • Does the course require custom illustrations and personalized graphics?
  • Is there an image library already available, or stock images have to be searched and purchased?

2. Interactivity

The next cost consideration is how much interactivity will be required in your eLearning course. Are there going to be multiple slides with interactivity? Will there be scenarios and branching? The level of interaction will help determine your overall investment. Some interactivity items to consider are:

  • Whether you wish to include simple interactions, which are usually 1-2 clicks, versus more complex interactions in your eLearning course. Complex interactions include various clickable elements that reveal information and require added functionality. While this takes a larger chunk out of your budget, it enhances the learning experience. Less interactivity will be less costly but may also be less engaging. The content will largely determine how much interaction is needed in each module.
  • Other interactive elements to consider include linear content, decision-based content, and interactive scenarios. Scenario-based learning generally comes at a higher cost, given that more hours will be spent on branching content and designing activities.

3. Knowledge Checks/Testing

Testing your learners’ knowledge is another important factor to take into consideration for your overall cost. Does the content call for knowledge checks dispersed throughout the module or does it need a 5 – 10 question assessment at the end, or both? All of this will determine the cost of your project. Things to consider are:

  • Are you going to include standard question types from the tool’s quiz manager, or will your quizzes be custom designed with added functionality? Custom quizzes are more costly compared to text-only quizzes (such as multiple choice or true/false).
  • When determining the number of knowledge checks to be included in your modules, it is important to consider the amount of content your course contains. If your courses are lengthy and include a lot of information, it may be helpful to incorporate several knowledge checks in order to break up the course content. This would lead to higher retention.

4. Instructional Design

To ensure that your eLearning course is professionally designed, and that it contains high quality content, you may also need to invest in Instructional design. Some instructional design items to consider are:

  • If you already have your content polished and perfected, then you won't have to rely on an instructional designer to write the content. On the other hand, if your eLearning course is still in an early phase, then you will have to devote more resources to this step. Whichever the case may be, you may still want to consider using an Instructional designer who can fine tune the course outline, objectives, and the flow of your content for higher engagement.
  • If you are including scenarios, activities, knowledge checks, and audio, all this will have to written and designed along with a detailed storyboard. An Instructional designer will be able to help you through this process.

5. Audio Recording, Editing, and Synching

Audio is another cost consideration that comes into play when assessing the cost. Statistics show that when learners hear and see, it leads to higher engagement and retention. Audio items to consider are:

  • Decide if the modules will include audio or will the learner be reading the text on screen?
  • If the decision is to include audio, then consider if you require a professional narrator and recording studio or if this will be done in-house. Professional recording cost will be higher but the audio will be of higher quality with the right inflections. Using a qualified, practiced voice-over talent ensures that your company is represented with the utmost professionalism.
  • If you are including scenarios, or if the course is lengthy and will have multiple modules, you may want to consider having more than one narrator to keep the audio fun and engaging.
  • If you are including audio, syncing your audio and applying animations to the onscreen content will help to highlight the information that is being presented to learners, which will increase your overall retention rates and keep your students focused. The end result will provide your learners with a more engaging eLearning experience.

Creating eLearning courses can be a big investment when all the various elements are taken into account. However, when you consider the benefits and return on investment that are associated with a personalized eLearning course or training module, it’s clear that the rewards tend to far outweigh the financial costs.