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Instructional Design

At Brookwood, we specialize in designing learning experiences that are purposeful, engaging, and results-driven. Our Instructional Design services begin with a thorough analysis of your existing content to identify knowledge gaps and training needs. From there, we design content that not only fills those gaps but also aligns with your business goals and learning outcomes. 

Our experienced instructional designers partner closely with your subject matter experts (SMEs) to translate complex information into clear, learner-friendly content. Whether you’re starting from scratch or refining existing material, we ensure every word, image, and activity serves the learner and supports retention. 

Each course is supported by a detailed storyboard that includes real-world scenarios, interactive activities, knowledge checks, and a narration script—laying the foundation for impactful, engaging modules. We also provide guidance on the most effective delivery methods, tailoring the approach for eLearning, virtual instructor-led training (VILT), or blended formats. 

With Brookwood, you don’t just get instructional content—you get an instructional strategy built to elevate performance.

Improves learner engagement
Boosts knowledge retention
Closes performance gaps
Saves time and resources
Ensures consistency and quality

How do you increase engagement?

Brookwood’s instructional designers increase learner engagement by transforming complex information into interactive, relevant experiences. Through storytelling, scenario-based learning, and thoughtful use of multimedia, they create content that captures attention, encourages participation, and keeps learners actively involved from start to finish. 

What organizations do you work with?

Brookwood collaborates with a diverse range of organizations, including Fortune 500 companies, government agencies, educational institutions, and nonprofits. Our clients span industries such as pharmaceuticals, healthcare, finance, technology, retail, and hospitality, all seeking impactful learning and development solutions to drive performance and engagement. 

How do you incorporate feedback into your design?

Brookwood’s instructional designers treat feedback as a vital part of the design process. From initial analysis to final review, they build in opportunities for client and stakeholder input—ensuring the course stays aligned with learning goals and organizational needs. Feedback is incorporated through collaborative working sessions, iterative storyboarding, and prototype reviews. This agile, responsive approach allows us to refine content, adjust tone and pacing, and ensure the final product is both instructionally sound and learner-focused. 

What tools do you support?

Brookwood’s instructional designers use tools like Microsoft PowerPoint, Word, and Google Docs for structured outlines and visual mapping tools for flowcharts and interaction planning to create detailed and easy-to-follow storyboards. They tailor the format to match your review and development process, ensuring storyboards clearly communicate screen content, narration, interactions, and assessments before development begins.